Heat Score
15
7-Day Change
-1
A.R.C. Grade
—
Pricing
subscription
Clay is a sales intelligence platform that enriches prospect lists by pulling data from over 100 sources, helping go-to-market teams build personalized outreach campaigns without manual research.
A sales intelligence platform that enriches prospect lists from 100+ data sources — lets go-to-market teams build hyper-personalized outreach at scale without manual research.
What the signals say about Clay
Clay holds a HookFlow heat score of 15/100 in AI Sales & Outreach, currently showing cooling interest after an earlier surge. Over the last 7 days its score moved -1 point (down), -4 over 30 days. On the Lock-In Index it scores 34/100 (moderate lock-in, with some migration friction).
Heat Score
0–100 viral momentum index combining social buzz, search trends & growth velocity
15
14-day trend
-3
24h
-1
7d
-4
30d
Computed from 1 live source in the latest pipeline run — more sources, higher confidence.
Heat Score Breakdown
Creator Buzz (30%)3
Search Interest (25%)11
Community Discussion (20%)2
Growth Momentum (25%)43
What data sources does Clay use?
Clay integrates with over 100 data sources to enrich prospect lists. These sources provide information that helps sales teams build targeted outreach campaigns at scale.
How does Clay help with personalized outreach?
Clay allows go-to-market teams to build hyper-personalized outreach campaigns by automatically enriching prospect data from multiple sources, eliminating the need for manual research and enabling scale.
What type of teams use Clay?
Clay is designed for go-to-market teams, including sales, marketing, and business development professionals who need to research and reach prospects efficiently.
Does Clay require manual prospect research?
No. Clay automates prospect enrichment from 100+ data sources, so teams can build personalized outreach without performing manual research.
Forecast
Stable
low confidence
Now
15
→
+7 days
4
→
+14 days
4
A.R.C. Score
A.R.C. ratings are calculated for developer infrastructure and API-first tools. This tool hasn't been evaluated yet or falls outside the A.R.C. scope.
🔓Data Lock-In Index
34/ 100
Lower = more portable. 0 = fully open, 100 = maximum lock-in.
✓ Webhooks Out✓ Bulk Export✗ Open Formats
Pricing
subscription
Best For
Teams & Solo
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